Top Social Media Tools
With so many options available, it can be hard to decide which one is right for you and your business. This review will provide an overview of the top social media tools available, analyzing their features and benefits in order to determine which is best suited for you. We’ll evaluate key features like scheduling, analytics, content curation, and more, along with pricing and customer support. By the end of this review, you should have a good understanding of the top social media tools and be able to make an informed decision about which tool is best for you.
We’ll explore the benefits of having the right set of tools, such as increased engagement and amplified reach. Then, we’ll discuss the different kinds of social media tools available, discussing their functions and common use cases. Finally, we’ll provide a comprehensive overview of the top social media tools and explain why they’re the most popular in their respective categories. By the end of this review, you’ll have all the information you need to choose the best social media tools for your business.
Buzzsumo – Comprehensive Trend Report Search
SproutSocial – Best for Social Account Management
Oktopost – Best for Social Listening
Table of Contents
When it comes to digital marketing and content promotion, Buzzsumo is one of the top tools for businesses and marketers. It is an online service used to analyze social media metrics and content performance. It helps businesses and marketers to identify the most popular content shared on social media platforms and analyze the performance of their own content.
This Buzzsumo review summary will cover the features and benefits of using the platform, how it works, the pricing and the customer support available. We will also discuss the pros and cons of using Buzzsumo and provide an overall assessment of the platform.
The platform provides users with the ability to quickly and easily identify the topics, influencers, and content that resonates with their target audiences. I was impressed with the features and capabilities of the platform, and wanted to share my review. The user interface is intuitive and you can quickly get up and running with a few clicks of the mouse. There are also helpful tutorials and guides that provide step-by-step instructions for using the various features.
Buzzsumo also offers powerful analytics and insights into the performance of your content, so you can identify the topics and influencers that are resonating with your audience. The data also allows you to track the performance of your competitors’ content, so you can stay ahead of the curve.
Buzzsumo Pricing Options
The free plan provides basic content analysis and research features, including the ability to track up to 3 topics and view up to 5 results per query. It also includes access to the Influencer Search tool, which can be used to identify and connect with influencers. The free plan is ideal for users who are just getting started with content analysis and research, as it provides a basic set of features at no cost.
The Pro plan provides expanded content analysis and research features, including the ability to track up to 10 topics and view up to 50 results per query. It also includes access to more advanced features, such as the ability to set alerts and track competitor content. The Pro plan is ideal for users who are looking for more comprehensive content analysis and research capabilities.
The Plus plan provides even more advanced content analysis and research features, including the ability to track up to 50 topics and view up to 500 results per query. It also includes access to additional features, such as the ability to create custom reports and analyze competitors’ content in more detail. The Plus plan is ideal for users who are looking for a comprehensive suite of content analysis and research features.
The Large plan is the most comprehensive plan, providing users with access to all of the features offered by the Plus plan, plus the ability to track up to 500 topics and view up to 5000 results per query. It also includes access to additional features, such as the ability to analyze content by domain and influencer, as well as the ability to track and analyze content trends over time. The Large plan is ideal for users who need a comprehensive suite of features for content analysis and research.
Regarding customer support, one of the things that really impressed me was their response time. I was able to receive a response to my questions almost immediately, which made the process of learning the tool much easier. I was also able to get help from their video tutorials, which provided me with step–by–step instructions on how to use the tool. Finally, I was able to access their customer support team through social media channels such as Twitter and Facebook. This allowed me to get quick responses to my questions and to interact with the team in a more direct manner. This was incredibly useful, as it allowed me to get help quickly and without any hassle.
In conclusion, Buzzsumo is an incredibly useful tool for content marketers, business owners, and other professionals looking to gain insights into the most effective ways of promoting their content and getting it seen by their target audience. It allows users to easily access insights on their competitors’ strategies, track how their content is performing, and identify influencers who are likely to be interested in their content. It also makes it easier to create engaging content that resonates with readers and drives more engagement.
Hootsuite is an amazing social media management platform that has been helping businesses, entrepreneurs and individuals manage their various social media accounts effectively. It allows users to easily schedule posts, monitor activity, track analytics, and engage with their followers. With its comprehensive features and intuitive interface, Hootsuite has become one of the most popular and trusted social media management tools on the market.
This short summary will discuss how Hootsuite can help users manage their social media accounts more effectively. We will look at the features that make Hootsuite stand out from other social media management tools, how easy it is to use, and how it can help users manage their social media accounts in an efficient and organized manner.
Hootsuite allows users to post, monitor, and respond to messages across multiple social media networks from a single dashboard. The dashboard offers a unified view of all the accounts and conversations in one place. It also provides advanced analytics to track the performance of social campaigns and measure the success of campaigns.
The scheduling feature allows users to plan and schedule posts in advance, so they are automatically published at the right time. It also helps to save time and make sure that posts reach the right audience at the right time.
The monitoring feature helps to track conversations, mentions, and keywords. It also allows users to view analytics, such as engagement and reach, to measure the success of their campaigns.
The team collaboration feature allows multiple users to collaborate on social campaigns. It helps to keep everyone on the same page and ensure that everyone is working together towards a common goal.
The reporting feature helps to measure the success of campaigns and identify areas for improvement. It also allows users to track performance over time and create custom reports.
Hootsuite Pricing Options
The Professional plan is the most basic of the four plans and is suitable for individuals, freelancers, and small businesses. It offers a full range of features and benefits, including unlimited user access, up to three social profiles, basic analytics, and basic support. It also includes access to the Hootsuite dashboard, which provides an overview of all your social media activity, and allows you to monitor, post, and respond to messages. This plan is ideal for those who are just getting started with social media management.
The Team plan is designed for teams and businesses with multiple users. It includes additional features such as unlimited social profiles, advanced analytics, and priority support. It also includes access to the Hootsuite dashboard, as well as other features such as team collaboration tools, scheduled posts, and custom reports. This plan is ideal for teams and businesses that need a more comprehensive and organized social media management solution.
The Business plan is designed for larger businesses and teams that need a more advanced and comprehensive social media management solution. It includes advanced features such as unlimited social profiles, advanced analytics, priority support, team collaboration tools, and custom reports. It also includes access to the Hootsuite dashboard, as well as other features such as automatic post scheduling, team collaboration tools, and custom reports. This plan is ideal for businesses and teams that need a more advanced social media management solution.
Finally, the Enterprise plan is designed for large businesses and organizations that need a comprehensive and advanced social media management solution. This plan includes all the features of the Business plan, as well as additional features such as advanced analytics, team collaboration tools, and custom reports. It also includes access to the Hootsuite dashboard, as well as other features such as custom branded dashboards, custom analytics, and custom reports. This plan is ideal for large businesses and organizations that need a comprehensive and advanced social media management solution.
Hootsuite‘s customer support is top–notch. They offer 24/7 support via live chat and email, as well as phone support during business hours. The response time is usually quite fast, and the customer support representatives are friendly, knowledgeable, and helpful.
The team is very experienced and is able to provide quick and accurate answers to any questions you may have. The team can also provide detailed instructions and screenshots to help you out. There is also a comprehensive help center with a range of articles, tutorials, and FAQs that can help you get the most out of Hootsuite.
The customer support is also willing to go the extra mile to help you out. For example, if you are having difficulty setting up an account, they will walk you through the process step–by–step. They can also assist with any technical issues you may be experiencing.
In conclusion Hootsuite is a reliable and comprehensive social media management tool that is suitable for businesses of all sizes. It is easy to use, offers a wide range of features and is competitively priced. The platform also offers a range of integrations with other software solutions and is constantly evolving to meet the needs of businesses.
SproutSocial is a powerful social media management platform that helps businesses engage with customers, manage their social presence, and measure the success of their campaigns. With its comprehensive suite of tools, it can help businesses grow their reach and build relationships with their customers.
It is designed to help companies improve their customer service, increase their brand awareness, and maximize their reach. It’s easy to use and provides a wide range of features to help businesses manage their social media presence. With SproutSocial, businesses can create engaging content, monitor conversations, and measure the success of their campaigns in real time.
At its core, SproutSocial provides users with a comprehensive set of tools to manage their social media accounts. Through SproutSocial, users can easily track, analyze and engage with their followers on popular social media platforms such as Facebook, Twitter, Instagram, and LinkedIn. SproutSocial also provides users with the ability to schedule posts and automate social media tasks.
One of the main features that sets SproutSocial apart from other social media management platforms is its powerful analytics. SproutSocial’s analytics dashboard provides users with detailed insights into their social media performance. Through the analytics dashboard, users can easily track the performance of their accounts across various social networks and analyze their content’s engagement rate. Furthermore, SproutSocial’s analytics allows users to benchmark their performance against competitors and track their return on investment from social media activities.
SproutSocial also provides users with several powerful content marketing tools. Through SproutSocial, users can create and schedule content for their social media accounts. The platform also provides users with the ability to share content with their followers on multiple platforms simultaneously. Additionally, SproutSocial’s content calendar allows users to plan and organize their content publishing activities.
SproutSocial Pricing Options
The Standard plan is the most basic option and is suitable for small businesses and organizations. It includes all the essential features, such as social media monitoring, analytics, content scheduling, and team collaboration. It also includes SproutSocial’s Smart Inbox, which allows users to manage all their social media messages in one place.
The Professional plan is an upgrade from the Standard plan and is suitable for mid–sized businesses and organizations. It includes all the features from the Standard plan, as well as additional features, such as custom reports, unlimited user accounts, and a dedicated account manager. It also includes SproutSocial’s Team Inbox, which allows team members to collaborate on customer service inquiries.
The Advanced plan is the most comprehensive option and is suitable for larger businesses and organizations. It includes all the features from the Professional plan, as well as additional features, such as advanced analytics, customer segmentation, and social media advertising. It also includes SproutSocial’s Social Advertising tool, which allows users to create and manage campaigns on social networks.
The Enterprise plan is the most comprehensive of all the plans and is suitable for businesses and organizations with a large number of users. It includes all the features from the Advanced plan, as well as additional features, such as API access, custom branding, and white–label reporting. It also includes SproutSocial’s Enterprise Access tool, which allows users to control access to the platform and manage user permissions.
The customer support team is available 24/7 via email, phone, and live chat. I used the live chat option and received an immediate response. The customer support representative was friendly and knowledgeable. They took the time to listen to my concerns and provided detailed answers to my questions. The representative was patient and took the time to understand my needs before providing a solution.
Sprout Social’s customer support team also offered guidance on how to get the most out of their platform. They provided helpful tips on how to effectively manage my social media accounts and maximize the benefits of Sprout Social’s tools.
In conclusion, SproutSocial is an excellent communication and social media management platform that can be used to effectively manage your brand’s social media networks. It offers a wide range of features and tools that allow you to create and manage content, monitor conversations, and analyze performance. The platform offers great customer service, and the pricing plans are competitive and can be tailored to meet your specific needs. SproutSocial has helped many businesses stay connected with their customers, build relationships, and increase brand awareness. It is an excellent tool for small businesses and large organizations alike. With its easy–to–use interface and powerful features, SproutSocial is a great choice for any business looking to take their social media presence to the next level.
Buffer has quickly become one of the most popular social media management platforms, and for good reason. It offers a wide range of features and tools that make it easy to create, manage, and optimize your online presence. It can be used to post content to multiple social media accounts simultaneously, and you can easily track the performance of your posts to see what works and what doesn’t.
In this Buffer review summary, I’ll go into detail about the features that make this social media management platform stand out from the competition. I’ll cover how easy the platform is to use, how powerful its analytics tools are, and how it can help you create a successful online presence. I’ll also discuss the pricing and plans available, so you can decide if Buffer is the right social media management tool for you. So let’s get started with my review of Buffer.
The main feature of Buffer is its post scheduling capabilities. With this feature, users can create posts for their social media accounts, then specify when the post will be published. This makes it easy to plan ahead and ensure that content is appearing on social media as often as necessary. Buffer also allows users to add captions, images, and videos to their posts, making them more engaging for followers.
The analytics provided by Buffer are also extremely helpful for businesses and teams. Buffer provides detailed data about the performance of each post, including how many likes, comments, and shares it received. This information can help users identify the types of content that their followers are most interested in, which can then help them craft future posts that are more likely to get engagement.
Buffer also allows users to collaborate with others on their team. This makes it easy to create content with multiple authors, and can help ensure that posts are of high quality. The app also allows teams to assign tasks to specific members and track their progress, making it much easier to manage larger projects.
Buffer Pricing Options
Buffer Free is the basic version of Buffer – it‘s completely free and provides ample features for those just starting out. Buffer Free allows you to connect up to three social accounts, schedule 10 posts in advance, and access basic analytics and insights. This version is perfect for personal accounts, small businesses, and those just getting started with social media management.
Buffer Essentials is the next step up – it provides more features and capabilities than Buffer Free. With Buffer Essentials, you can connect up to 8 social accounts, schedule up to 100 posts in advance, and access more detailed analytics and insights. It also includes a mobile app, which makes it easier to manage your accounts on the go. This version is perfect for larger businesses and organizations that need more robust social media management tools.
Buffer Team is the most advanced version of Buffer – it provides the most powerful features and capabilities. With Buffer Team, you can connect up to 25 social accounts, schedule up to 500 posts in advance, and access the most detailed analytics and insights. It also includes a team management feature, which makes collaboration and workflows easier. This version is perfect for large businesses and organizations that need the most powerful social media management tools.
Finally, Buffer Agency is the ultimate version of Buffer – it provides the most comprehensive features and capabilities. With Buffer Agency, you can connect up to 100 social accounts, schedule up to 2000 posts in advance, and access the most detailed analytics and insights. It also includes a white–label feature, which allows you to customize the look and feel of Buffer for your clients. This version is perfect for agencies and organizations that need the most comprehensive social media management tools.
The customer support team at Buffer is excellent. The team is responsive and helpful, and they are always available to answer any questions you may have. They are knowledgeable and patient, and they take the time to explain the features and answer questions in detail. They also provide helpful tutorials and guides to help you get the most out of the platform.
The team is also very responsive. They respond quickly to inquiries, and they provide timely updates and solutions. They also proactively reach out to users to help them solve any issues they may be having.
The customer support team at Buffer is also very knowledgeable and proactive. They provide detailed answers to questions and go out of their way to provide helpful solutions. They are also very responsive to feedback and suggestions, and they make improvements to the platform in a timely manner.
Overall, the Buffer platform is a great tool for managing a social media presence. It is easy to use, offers a wide range of features, and is affordable. With its user–friendly interface and comprehensive analytics and reporting tools, businesses of all sizes can use Buffer to effectively manage their social media presence. In conclusion, the Buffer platform is an excellent choice for businesses looking for a comprehensive social media management platform.
Oktopost is a powerful social media management platform designed to help businesses and organizations optimize their social media presence. It offers a comprehensive suite of features that allow users to easily manage, monitor, and engage with their social media audiences. With Oktopost, businesses can quickly build an active and engaged social media community, drive more website traffic, and increase customer engagement.
This short summary will provide an overview of Oktopost’s features, discuss how they can help businesses and organizations succeed on social media, and provide a summary of the platform’s pros and cons.
One of the most powerful features of Oktopost is its scheduling capabilities. Users can schedule posts to be published at specific times, ensuring that their messages reach their intended audience at the right time. The platform also allows users to create and manage recurring posts to keep their followers engaged.
Another great feature of Oktopost is its ability to measure the success of campaigns. The platform allows users to track the number of clicks, views, and interactions that their posts receive. This data helps users understand how well their campaigns are performing and which strategies are working best.
Oktopost also offers a variety of content management features to help users organize their campaigns. The platform allows users to create content buckets to save relevant pieces of content and easily find them when needed. Users can also create approval workflows to ensure that their content is approved before it is published.
Oktopost Book Demo
The demo was very informative and it gave me a great overview of what Oktopost can do for my business. The representative walked me through the various features and showed me how to use the dashboard. He also answered any questions I had and gave me some great tips for getting the most out of the platform. After the demo, I felt confident that I could use Oktopost to help me manage and measure my social media presence.
One of the things I liked the most about Oktopost‘s book a demo feature is that it provided me with a personalized experience. Instead of having to read through a generic tutorial, I was able to get a tailored demo that answered all my questions and helped me understand how to use the platform.
In conclusion, Oktopost is an excellent social media management platform that provides users with a comprehensive suite of features to help them optimize their social media campaigns. The platform is easy to use and provides a wide range of analytics to help users understand the effectiveness of their posts. Additionally, the platform’s flexibility allows users to tailor it to their individual needs. Oktopost also provides users with a variety of integration options, allowing them to connect their social media accounts and other services to the platform.
MeetEdgar is an automated social media scheduling tool that allows users to easily schedule and manage their social media posts. It is designed to help small businesses and entrepreneurs save time and money by automating their social media management.
MeetEdgar has been gaining popularity among small businesses and entrepreneurs since it was released in 2014. It is one of the most popular social media scheduling tools on the market, and it has been recognized by leading industry publications like Entrepreneur and Forbes. With a user–friendly interface and an intuitive design, MeetEdgar is an excellent choice for those looking to save time and money on their social media management.
The MeetEdgar platform is incredibly user–friendly and easy to use. It has a straightforward dashboard that provides users with an overview of their account and all the features available. Users can also easily connect their accounts to MeetEdgar and start scheduling posts. The scheduling feature is great as it allows users to schedule posts in advance and can be set up to repeat posts as needed.
The analytics and insights provided by MeetEdgar are also extremely useful. It provides users with detailed reports and insights into their performance, such as how many people are interacting with their posts, how often they are engaging, and how their posts are performing. This helps users to understand the effectiveness of their social media campaigns and make adjustments as needed.
MeetEdgar also offers a library of content that users can access and use for their posts. This library includes articles, videos, and images that can be used to create engaging posts. The library is constantly updated with new content and users can also create their own content and add it to the library.
MeetEdgar Pricing Options
MeetEdgar’s pricing consists of two plans: Eddie and Edgar. The Eddie plan is a basic plan that allows users to manage up to five social media accounts, schedule posts, and monitor performance. The Edgar plan is a more advanced plan that allows users to manage up to 25 social media accounts, schedule posts, monitor performance, and access additional features such as custom categories, auto–posting, and automatic A/B testing.
The Eddie plan is priced at $24.91 per month, while the Edgar plan is priced at $41.58 per month with annual subscription. Additionally, MeetEdgar offers discounts to non–profit organizations, educational institutions, and businesses with over 25,000 followers.
The pricing of MeetEdgar is competitive compared to other social media management platforms. For example, Hootsuite’s basic plan is priced at $29 per month, while its Pro plan is priced at $99 per month. Buffer’s starter plan is priced at $15 per month, while its Pro plan is priced at $99 per month.
MeetEdgar also offers a 14–day free trial to allow users to test the platform before committing to a paid plan. This trial does not require users to enter a credit card, which makes it an attractive option for those who are unsure about whether or not MeetEdgar is the right choice for them.
MeetEdgar customer support is an excellent resource for businesses that are looking to get the most out of their social media campaigns. Their team of support specialists are knowledgeable, friendly, and always willing to help.
The team is available through email, call, or live chat, and they are always quick to respond to inquiries. They are knowledgeable in all aspects of the MeetEdgar platform and can provide insights into how to best use the software to reach desired goals. They can also provide information about upcoming updates and how the updates will affect users.
The customer support team also offers helpful resources such as guides, tutorials, and webinars. These resources provide users with valuable information about the software and how to use it to their advantage.
In conclusion, MeetEdgar is an excellent tool for businesses who are looking to automate their social media marketing. It‘s easy to use and offers a wide range of features that make it easy to keep track of all your social media accounts in one place. With its intuitive interface and powerful analytics, MeetEdgar provides the perfect platform for businesses to get the most out of their social media presence. Its ability to schedule, recycle, and track posts makes it a great choice for businesses of all sizes. In addition, the customer support team is highly responsive and always willing to help. All in all, MeetEdgar is a great investment for businesses who want to take their social media marketing to the next level.
Social media tools offer numerous advantages for individuals and businesses looking to streamline their social media management, analytics, and content creation efforts. These tools have become essential in the digital marketing landscape, allowing users to schedule posts, monitor social media conversations, track engagement, and gain insights into their audience's preferences. However, it's important to consider both the pros and cons when deciding whether to use a particular social media tool. Here's a summary:
Pros of Social Media Tools:
Efficiency: Social media tools save time and effort by allowing users to schedule posts in advance and manage multiple social media accounts from a single dashboard.
Analytics: These tools provide valuable insights into the performance of social media campaigns, helping users make data-driven decisions.
Content Discovery: Many tools offer content discovery and curation features, making it easier to find relevant content to share with your audience.
Competitor Analysis: Some tools offer competitor tracking, allowing users to gain insights into their competitors' social media strategies.
Collaboration: Social media tools often offer collaboration features, making it easier for teams to work together on social media campaigns.
Automation: Automation features help with repetitive tasks such as posting, responding to messages, and monitoring mentions.
Cons of Social Media Tools:
Cost: Many social media tools can be expensive, especially for businesses with extensive social media needs.
Learning Curve: There can be a learning curve associated with using these tools effectively, especially for newcomers.
Platform Limitations: Tools depend on third-party social media platforms, and changes or limitations on these platforms can affect tool functionality.
Limited Free Versions: Free versions of social media tools often have limitations in terms of features or capacity.
Analytics Limitations: The depth and granularity of analytics provided by these tools may not always meet specific needs.
Content Discovery Accuracy: Content discovery features may not be as accurate or comprehensive as dedicated content research tools.
Customer Support: Experiences with customer support can vary, and some users may have mixed experiences.
Mobile App Limitations: Mobile apps may not offer the same functionality as the desktop versions.
In conclusion, social media tools can be powerful assets for managing and optimizing your social media presence. However, it's crucial to carefully evaluate your needs and budget before selecting a tool. Additionally, staying up to date with changes in social media platforms and continuously assessing the performance of your chosen tool is essential for successful social media management. Each tool has its unique strengths and weaknesses, so selecting the right one depends on your specific goals and requirements.
Frequently Asked Questions
Social media tools are software applications or platforms designed to help individuals and businesses manage, automate, analyze, and improve their social media presence and marketing efforts across various social media platforms.
Social media tools can help you save time, increase efficiency, track performance, analyze data, and enhance your social media marketing strategies. They streamline tasks like scheduling posts, monitoring conversations, and analyzing engagement.